Instagram is an online social networking site that allows you to share images, videos, and other content with the world. Unlike other social media platforms, it does not require registration or a credit card. Users can post any type of content. From selfies and photos of nature to videos of animals, people, and more. And it is free. However, before you start posting on Instagram, here are some tips and things to keep in mind. Firstly, keep your content original and creative.
Instagram is a free photo and video sharing app
Instagram is a free photo and video sharing application launched in October 2010. Its name is a
portmanteau of the words “instant camera” and “telegram” and boasts over 150 million monthly active users. The app imposes strict restrictions on the size of uploaded photos, which can only be square. However, users can use the app’s tools to manipulate photos, such as adding digital filters and editing them. Videos, on the other hand, are limited to 15 seconds.
Among other features of Instagram, users can follow people to see what they’re following. If you follow other users, you can browse their posts and add text comments. In addition, you can search for other users using hashtags and locations. You can also search for them by name to find out more about them. Unlike Facebook, Instagram’s interface is more like that of Twitter. Users don’t have to send friend requests to follow others, which is great for keeping private conversations.
It encourages creative originality
Increasingly, consumers want to consume content on social media that promotes their business, but it can be difficult to do this without resorting to copycatting. Luckily, Instagram has stepped in to help. It is currently testing a new ‘Re-Share’ sticker for Instagram Stories. The sticker allows users to copy and paste their feed posts into the Stories frame without risking the originality of their work. The new feature may be a good thing for Instagram, but it will be up to you to decide how much of your original content you want to share.
One interesting article that explores how Instagram encourages creative originality cites the example of @insta_repeat, a website where users can see similar images posted by photographers. The curator of the account is a wise choice and focuses on photographers who have a unique aesthetic. In her view, the volume of repetition is the result of the monetization of popular content, reducing risk-taking. The result? A lot of content doesn’t get the exposure it deserves.
It encourages users to follow famous people or influencers
Many marketers have realized that millennials are less likely to buy products or services from well-known brands, and as a result, they have turned to social media platforms like Instagram for brand promotion. Influencers, as well as famous people, have the ability to engage with a large number of users, which can increase sales for a brand. Here are three ways to leverage the power of Instagram to make your brand more popular:
One reason for the success of influencer marketing is that popular users are more likely to spread posts of brands and products endorsed by influential people. Unlike traditional celebrities, influencers have a much wider audience and tend to engage in more social media activities than average users. The results from the study show that people follow popular people and influencers because of their high engagement. As a result, this type of influencer marketing is highly effective in increasing the number of followers and conversions.